The CUSP (Creators of Urban Style & Progress) is a network of social multicultural influencers. This curated, qualified and nurtured group of individuals are engaged to help amplify and connect brands with multicultural audience to drive authentic connections and actions. We approache influencer work with a purpose-driven perspective that falls within four core tenets of cultural competency: Culture, Connections, Curation and Creation.
Creation with Real Time Engagement Model
Certifies that influencer programming delivers on reach and relevance via a real-time content creation model utilizes our production team and on-the-ground community management.
Curation of the social influencer network.
Curates meaningful partnerships that align brand priorities with the passions and projects of our influencers. This is where our purpose-inspired matchmaking comes to life.
Connections with social capabilities.
Gauges our influencers to confirm that messages have the appropriate brand voice and will effectively engage the community, and allowed for social listening capacity.
Brand relevance through the culture.
Ensures integrated programs are culturally relevant, drive campaign results & social ROI.
Are you an influencer or brand looking to join our network?